National Literacy Month: McDonald's To Distribute 20 Million Books In Spanish, English In Happy Meals

Research by the American Academy of Pediatrics shows that reading daily to young children stimulates early brain development and helps build key language, literacy and social skills. In celebration of National Literacy Month in September, McDonald’s USA is inviting families to celebrate the joy of reading with the launch of the latest Happy Meal Books promotion. Happy Meal Books will be available in restaurants nationwide from September 5-18 helping spread the gift of reading to families across the U.S.

In celebration of its 200th anniversary, HarperCollins Publishers, one of the leading publishers of children’s books, is joining forces with McDonald’s USA to bring families a collection of four Happy Meal-sized books featuring popular titles – “Pete the Cat’s Got Class” by James Dean, “Amelia Bedelia’s First Day of School” by Herman Parish, “Just A School Project” by Mercer Mayer and “If You Take a Mouse to School” by Laura Numeroff. Books are available in English and, in select restaurants, in Spanish.

Books Through McDonald’s partnership with RIF, families can extend learning after reading “Pete the Cat’s Got Class”, “Amelia Bedelia’s First Day of School”, “Just A School Project” and “If You Take a Mouse to School” through Literacy Central. Photo: Courtesy


“HarperCollins is pleased to be part of McDonald’s Happy Meal Books promotion again this year to place beloved books in the hands of millions of children,” says Suzanne Murphy, President and Publisher, HarperCollins Children’s Books. “Reading has a profound impact on the educational development of a child and through this program along with our donation to Reading is Fundamental, we hope to make book ownership for children more accessible.” 

Books McDonald's will distribute books in English and Spanish in Happy Meals. With a collection of four Happy Meal-sized books, kids will have in their hands so-much-needed literacy resources to achieve their full potential. Photo: Getty Images



McDonald’s is also a proud supporter of Reading is Fundamental (RIF), the nation’s largest children’s literacy organization, which seeks to promote literacy by making it easier for children throughout the country to have access to interesting, captivating reading materials. By 2018, McDonald’s will have donated approximately 400,000 books from the Happy Meal Books promotions to RIF literacy efforts and programs across the country.

McDonald’s Happy Meal Book promotion is among a list of the company’s actions supporting a commitment to promote children’s well-being by inspiring kids to engage in active and imaginative play in a fun way and help develop a sense of community.

Books McDonald’s has served more than 2 billion servings of fruit and low-fat dairy products like Go-Gurt in Happy Meals between 2012-2016. Photo: Courtesy

Through McDonald’s partnership with RIF, families can extend learning after reading “Pete the Cat’s Got Class”, “Amelia Bedelia’s First Day of School”, “Just A School Project” and “If You Take a Mouse to School” through Literacy Central. This new, free digital portal, will feature lesson plans, puzzles, activities, and leveled reading passages designed to help build literacy development in children with a focus on the books from the Happy Meal Books program.

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Shirley Gomez has been exposed to many aspects of the art world. Besides being a Fashion Journalist, she studied Fashion Styling and Fashion Styling for Men at the Fashion Institute of Technology in New York City, Interior Design at UNIBE and Fashion Design at ITSMJ Fashion School in the Dominican Republic. She worked as a Fashion Journalist, Fashion Stylist and Social Media Manager at one of the most recognized magazines in the Dominican Republic, Oh! Magazine, as an occasional Entertainment Journalist, of the prestigious newspaper “Listín Diario”, as well as a fashion collaborator of a radio show aired in 100.9 FM SuperQ. When Shirley is not writing you can find her listening Demi Lovato or Beyonce's songs, decorating her apartment or watching Family Feud.

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