Tourneau Celebrates 115th Anniversary: Watch Company Opens New Bryant Park Store With Ribbon Cutting Ceremony

Tourneau Bryant Park
Luxury watch retailer, Tourneau, opens its doors to their Bryant Park location with a ribbon cutting ceremony on their 115th anniversary. At the ribbon cutting was Dino Sipsas, Tourneau Store Manager, Ira Melnitsky, Tourneau CEO, Jefferson Mays, Tony Award-winning star of A Gentleman’s Guide to Love & Murder, Rosa Napoli, Tourneau Assistant Store Manager. Karina Robledo

Tourneau the largest retailer of luxury timepieces in the United States kicked off the brand’s 115th Anniversary with the opening of their new Bryant Park store. Located at 3 Bryant Park (the corner of 6th Avenue and 42nd Street) the store is at a prime crossroads that attracts six million tourists and locals annually. The 3,330-square-foot space will house over 17 premiere luxury watch brands and will feature specialized boutiques for Rolex, Cartier, Jaeger- LeCoultre, Panerai, IWC, Breitling, Tudor and Longines. Other brands featured include Franck Muller, Glashütte Original, Bell and Ross, Devon, Bucherer, Nomos, Frederique Constant, Hamilton, Ball Watch and Casio as well as Tourneau’s own watch brand, TNY and Certified Pre-Owned timepiece collection. 

Tourneau executives, including CEO Ira Melnitsky, celebrated the opening with a ribbon cutting ceremony and reception on yesterday, attended by media, customers and neighboring Bryant Park businesses.Ira Melnitsky, CEO of Tourneau made a statement:“We are proud to mark our 115th anniversary with a new location in Manhattan, Tourneau’s hometown.” “We are excited to showcase our valued brand partners’ timepieces in a newly-designed contemporary retail environment, which is a model for the look of all Tourneau stores nationwide in the coming years. Construction on Tourneau Bryant Park, which was designed by Tourneau’s in-house Store Development & Design team with New York-based Kenneth Park Architects, began in September as part of a movement to revitalize Bryant Park’s luxury retail shopping district. 

The 115th Anniversary celebration will continue throughout the year with in-store events featuring special displays, memorabilia and gifts for its customers. Tourneau will also unveil the 1900 Collection of limited-edition anniversary watches, culminating 115 years of artistry, expertise and quality. The Tourneau legacy began in 1900 with the establishment of a family-owned watch selling business in Western Europe, which migrated to Manhattan in 1925. The first flagship store on Madison Avenue saw immediate success, and allowed the brand to open a second location near Penn Station in 1940. 

Tourneau quickly became recognized as a watch innovator and continued to expand the brand footprint by opening stores across the country. The Tourneau TimeMachine, an advanced, multi-level luxury watch superstore, opened on 57th Street in New York City in 1997, and held a Guinness World Record until the brand surpassed itself by opening the Tourneau Time Dome the World’s Largest Watch Store in Las Vegas in 2005. Today, Tourneau welcomes more than four million visitors annually to 30 plus stores nationwide.

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Jessica Medina

Born in New York and of Dominican descent and is a proud mother of three, a producer, celebrity interviewer, entrepreneur and writer. She currently continues to work on her business Loving Curves Collective and its new division Loving Curves Boutique for women with curves. She has worked with various networks such as Telemundo, Mega TV, Azteca America, Television Dominicana etc as On Air Talent. Her written interviews have been published on Yahoo, Impremedia-Chica Fresh, Zona De Sabor and She is the Senior Producer of the Bilingual entertainment TV show En La Escena. She is known on social media as a Spanglish Reporter for her the way she does interviews in both Spanish and English simultaneouly. Medina, has interviewed some of the most famous talents in both the English and Spanish world. Her work encompasses not only experience on camera but also behind as an expert in corporate media as well. Jessica has a background in Television, Radio, and Acting and as a Writer. Make sure to follow her on twitter @Jessica_Medina1 and Instagram @Jessica_MedinaTV.