Fandango NOW
Fandango to launch premium video service this month. Fandango

Today Fandango, the webs biggest movie ticket-seller, announced that it is launching its very own premium video service, reports Mashable. The company revealed it is rebranding M-GO, the digital video distribution platform it acquired earlier this year, as FandangoNOW.

The company's premium on-demand video service will launch March 30 and will offer "a massive library of new release and catalog movies from all major studios and next-day TV shows for purchase and rental," Fandango said in its press release.

"The launch of FandangoNOW is a huge milestone for the company, as we aim to deliver the best movie experience anytime and anywhere, across the total movie lifecycle," said Fandango President, Paul Yanover. "We’re thrilled to launch FandangoNOW in time for 2016’s most anticipated in-home debuts, including recent blockbusters and Oscar contenders for which we sold millions of tickets during their theatrical release."

Fandango chose the right time to launch its video service as a plethora of hit films will be arriving just in time including "Star Wars: The Force Awakens," "The Revenant" and "The Hateful Eight," which becomes available for digital download in April.

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