
While Memorial Day Weekend 2020 will surely look different than MDW 2019, Smirnoff found a new way to help spread some festive red, white, and (blue) berry fun with the help of a few celebs.
To inspire some Americana fun and help everyone get their at-home MDW looks and virtual parties started, Smirnoff has assembled one heck of a patriotic crew for the brand’s new Smirnoff Red, White & Berry #PassTheRWB social media challenge including The Bachelorette Fan Favorites Tyler Cameron, Mike Johnson and Tayshia Adams, actress Diane Guerrero, actor, and former pro-wrestler Dave Bautista, popular drag icon Alyssa Edwards, Vanderpump Rules' Beau Clark, LGBTQIA+ advocate Laverne Cox, actor Johnny Sibilly and actress Madeleine Byrne.
Join the #PassTheRWB, if you are 21+ and ready to catch the Red, White & Berry can (or bottle) with your crew and accept the challenge to have some virtual fun this MDW, no matter where you all are or how you will be celebrating - responsibly of course!

To add another element of fun to MDW, Smirnoff just launched new zero sugar Smirnoff Seltzer Red, White & Berry. With the same delicious combination of cherry, citrus, and blue raspberry that we’ve all come to know and love from Smirnoff and Smirnoff Ice Red, White & Berry, the newest seltzer offering has zero sugar and contains only 90 calories. And on top of everything else - the new seltzer comes ready to party for America, dressed in a patriotic can that changes color when chilled.
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