Brazil's victory over Croatia 3-1 in the inauguration of the World Cup generated 58 million Facebook posts, almost five times that generated by the ceremony of the Academy Awards this year. The news was the most commented on Facebook, particularly when Neymar's goal that tied the game after an embarrassing own goal. The second was the controversial penalty that allowed Neymar to score the second goal, putting the team ahead of Croatia.
With 16 million posts, Brazil was the most active country on Facebook, followed by the United States and England. "That number represents more than 20 times the capacity of all stages of the World Cup," the company said in a statement. The World Cup is a major business opportunity for companies like Facebook, for fans around the world to use social networks to discuss live events. The most active demographic group during the opening of the World were men between 18 and 24, said Facebook.
All of Brazil was set to party Thursday night at the World Cup 2014 match opener between Brazil andCroatia at Arena Corinthians stadium in Sao Paolo. It took 29 minutes, but the guest of honor finally arrived. Neymar dazzled the Brazilian crowd of over 61,000 as fireworks burst into the sky over the stadium with every goal scored. After many were wondering would Neymar live up to the hype leading into Brazil’s World Cup, the world got their answer Thursday.
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