Unilever installation
Unilever Deodorants, in partnership with Savers thrift stores, unveiled the Stain-Less, Waste-Less Installation, at The Oculus at Westfield World Trade Center in New York City, which is comprised of thousands of pieces of repurposed clothing to bring awareness to the issue of clothing waste on February 6, 2018 in New York City. Photo: Craig Barritt/Getty Images for Unilever

The time a piece of clothing lasts is not only determined by the detergent you use in each wash, the deodorant also has an important role. When your blouse, shirt, or favorite dress begins to show white or yellowish spots, it is a sign that the piece is no longer useful and should be discarded.

Knowing our everyday struggle, Unilever decided to create an awareness movement that brings attention to the 10.5 million tons of clothing that are discarded every year.

The organization partnered with Savers, a global thrift retailer, and created the campaign Savers' I Give a Sh!rt to inform people about the issue of clothing waste. The campaign encourages people to recycle their clothing instead of throwing it out. Many people dispose of clothing because it is stained, in fact, 300 million pieces of clothing are tossed out by millennials over a lifetime due to white marks or yellow stains.

Unilever's Anti-Marks Antiperspirants provide a potential solution for the three-quarters of people who are not donating clothing because it is torn or stained. With Unilever's Anti-Marks Technology, people now can extend the life cycle of their garments with deodorant options that help prevent white marks on dark clothes and the formation of yellow stains on white clothes. The technology is featured across five marquee brands – Degree Men, Degree Women, Dove, Dove Men+Care, and AXE.

To kick- off the campaign, the Stain-Less, Waste-Less Installation was unveiled at The Oculus at Westfield World Trade Center in New York City. The Installation, on display February 6 and 7, features a female mannequin standing twenty-eight feet tall and thirty feet wide in diameter, whose dress is made from repurposed clothing.

Throughout the dress, there are statistics about the issue of clothing waste as well as steps people can take to extend the life of your clothing. The Installation was designed and created by Electric Coffin, a multi-disciplinary studio who uses art and design as filters to engage, excite, and craft inspired experiences.

On-site are collection areas where clothing can be dropped-off and Unilever will be recycling the clothes to a local New York nonprofit organization.

Waste-less
Unilever Deodorants, in partnership with Savers® thrift stores, unveils the Stain-Less, Waste-Less Installation, at The Oculus at Westfield World Trade Center in New York City, which is comprised of thousands of pieces of repurposed clothing to bring awareness to the issue of clothing waste on Tuesday, February 6th. Photo: Getty Images
Oculus New York
Unilever Deodorants, in partnership with Savers® thrift stores, unveils the Stain-Less, Waste-Less Installation, at The Oculus at Westfield World Trade Center in New York City. Photo: Getty Images

Deodorants To Avoid Stains On Your Favorite Garments

Unilever Anti-Marks Antiperspirants
Unilever Anti-Marks Antiperspirants which help to prevent white marks on dark clothing and the formation of yellow stains on white clothing featured across the Degree Men®, Degree Women®, Dove®, Dove Men+Care® and AXE® lines. Photo: Getty Images
  1. Degree Men: Don’t let your antiperspirant deodorant leave its mark on your clothes. Degree Men Antiperspirant Deodorant - UltraClear Black + White is specially designed to keep your clothes looking new. No white marks on black clothes and no yellow stains on white clothes. You’ll look great all day. Degree Men Antiperspirant Deodorant - UltraClear Black + White has a formula that cuts down on the stains.
  2. Degree Women: Degree Women Antiperspirant Deodorant - UltraClear Black + White Pure Clean is specially designed to keep your clothes looking new. No white marks on black clothes and no yellow stains on white clothes. You’ll look great all day. Degree Women Antiperspirant Deodorant - UltraClear Black + White Pure Clean has a formula that cuts down on the stains that some antiperspirants leave behind when they mix sweat and natural oils produced by you.
  3. Dove: With Dove Invisible Dry Spray Antiperspirant Deodorant, Sheer Fresh you can step out in style wearing any color you like with confidence. This dry spray antiperspirant is invisible in 100 different colors. It goes on instantly dry, and with up to 48 hours of long-lasting odor and wetness protection, you can do your thing, knowing that you will smell great all day. As well as being unbeatable on white marks and protecting you from sweat stains, Dove Invisible Dry Spray Sheer Fresh provides excellent underarm care. Its 100% alcohol (ethanol) free formula is kind on your gentle underarm skin.
  4. Dove Men+Care: For anti-stain and anti-mark protection with underarm skin protection, feel fresh with Dove Men+Care Stain Defense Cool Dry Spray Antiperspirant Deodorant. This men's invisible spray tackles underarm stains head on while giving you powerful 48-hour protection against sweat, wetness and body odor. Our Dove ¼ moisturizer technology will also help to protect your underarms from discomfort and irritation. Dove Men+Care antiperspirants and deodorants are dermatologically proven to be tough on sweat, not on skin!
  5. AXE: It's been a long, hot day at work. But you're not heading home. You're heading out for a drink. It's not technically an interview - just a chat with that guy from that place you know could be hiring. Nothing official. But first impressions count. He walks in. You wave him over. Holding your arm up, high and proud. Nothing to fear. Nothing to see here. AXE Dry Spray Antiperspirant Deodorant for Men Signature Night leaves no visible residue with a subtle scent of wild lavender, spicy cardamom.

© 2024 Latin Times. All rights reserved. Do not reproduce without permission.