Charlie Kirk investigation murder
AFP

On September 8, 2025, feminist site Jezebel published a provocative article titled "We Paid Some Etsy Witches to Curse Charlie Kirk." Two days later, on September 10, the conservative activist was fatally shot while hosting a campus event at Utah Valley University. The timing has set off a storm of questions about media responsibility, political violence, and satire.

The piece focused on the idea of buying "hex" services on Etsy. The writer purchased spells marketed as "Make Everyone Hate Him" and "Powerful Hex Spell." The text made it clear that the intent was symbolic rather than violent. The curses described things like bad skin, clothes that never fit, or simply having a bad day. The tone leaned on humor and feminist frustration with Kirk's politics.

The article compared buying a course online to picking up a phone charger. It highlighted the ease of finding witchcraft services and described how Etsy vendors market everything from rain spells to premature balding potions. The overall theme was that online culture can turn even mystical practices into a simple click-to-order product.

After Kirk's death, Jezebel added a clear editor's note. It reads:

"This story was published on September 8. Jezebel condemns the shooting of Charlie Kirk in the strongest possible terms. We do not endorse, encourage, or excuse political violence of any kind."

No Proven Link Between Jezebel and the Shooting

Despite the timing, there is no evidence connecting Jezebel's article to Kirk's murder. The publication emphasized that it never intended harm. The focus of the article was satire and political critique. Investigators have not suggested that the piece inspired or influenced the killing.

Experts caution against drawing conclusions without proof. Political violence is a serious crime, and any attempt to connect unrelated rhetoric to an assassination requires solid evidence such as manifestos, communications, or testimony. So far, none of that has surfaced.

Why This Story Is Touching a Nerve

The overlap between satire, witchcraft imagery, and a real act of violence has fueled debate about how media should handle provocative content. Critics say Jezebel's timing was reckless, while defenders argue it was clear parody. What stands out is the way politics and culture now collide in highly charged ways. Discussions about witches, curses, and hexes are no longer just Halloween fare but part of the political conversation.

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